Marketing Plans: A Complete Guide in Pictures by McDonald, Malcolm
GBP 5.84
大約HK$ 60.88
狀況：
良好
曾被閱讀過的書籍，但狀況良好。封面有諸如磨痕等在內的極少損壞，但沒有穿孔或破損。精裝本書籍可能沒有書皮。封皮稍有磨損。絕大多數書頁未受損，存在極少的褶皺和破損。使用鉛筆標注文字處極少，未對文字標記，無留白處書寫文字。沒有缺頁。
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GBP 7.20（大約 HK$ 75.06） Royal Mail International Standard.
所在地：Hertfordshire, 英國
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估計於 5月3日 (星期六)至 5月16日 (星期五)之間送達 運送地點 43230
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eBay 物品編號：156311684071
物品細節
- 物品狀況
- Book Title
- Marketing Plans: A Complete Guide in Pictures
- ISBN
- 9781119943136
關於產品
Product Information
An imaginative, witty, original but deadly serious introduction to all the concepts you need in marketing today. Successful executives know that marketing as a process and an orientation is a necessity for understanding where a company needs to go and how to get there. It's not difficult to spot those organizations that have failed to adopt a marketing approach! In order for managers and students to quickly grasp the key principles, one of the world's leading marketing educators, Malcolm McDonald, has teamed up with expert cartoonist and educational designer, Peter Morris, to create this short, unique and powerful guide. Using black and white cartoons and graphics packed with ideas and examples, Marketing Plans: A Complete Guide in Pictures is a highly accessible primer that is both a rigorous and serious introduction to the subject for those discovering marketing for the first time, and a versatile companion for more experienced professionals. This book is based on the international bestseller Marketing Plans: How to Prepare Them, How to Use Them by Malcolm McDonald and Hugh Wilson (Wiley).
Product Identifiers
Publisher
John Wiley & Sons INC International Concepts
ISBN-13
9781119943136
eBay Product ID (ePID)
111600854
Product Key Features
Number of Pages
168 Pages
Publication Name
Marketing Plans: a Complete Guide in Pictures
Language
English
Subject
Management, Marketing
Publication Year
2012
Type
Textbook
Format
Paperback
Dimensions
Item Height
243 mm
Item Weight
312 g
Item Width
170 mm
Additional Product Features
Country/Region of Manufacture
United States
賣家提供的物品說明
賣家公司資料
增值稅編號： GB 858 5123 06
賣家信用評價 （43,112）
- r***_ (343)- 買家留下的信用評價。過去 1 個月購買已獲認證Good seller
- e***w (1019)- 買家留下的信用評價。過去 1 個月購買已獲認證everything ok
- h***a (845)- 買家留下的信用評價。過去 1 個月購買已獲認證Great book ,Fast dispatch Thank you :)