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The Cruxio Bridge: Build Persuasive Communications that Motivate Action

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所在地:San Ramon, California, 美國
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eBay 物品編號:276804595312

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Binding
Hardcover
Product Group
Book
Book Title
The Cruxio Bridge
Weight
1 lbs
IsTextBook
No
ISBN
9781733691703
類別

關於產品

Product Identifiers

Publisher
Cruxio, Inc.
ISBN-10
1733691707
ISBN-13
9781733691703
eBay Product ID (ePID)
26050424481

Product Key Features

Educational Level
Adult & Further Education
Number of Pages
152 Pages
Publication Name
Cruxio Bridge : Build Persuasive Communications That Motivate Action
Language
English
Subject
General
Publication Year
2021
Type
Textbook
Subject Area
Self-Help, Business & Economics
Author
Rob Wishnowsky
Format
Hardcover

Dimensions

Item Height
0.7 in
Item Weight
25 Oz
Item Length
8.3 in
Item Width
8.3 in

Additional Product Features

Intended Audience
Adult Education
TitleLeading
The
Illustrated
Yes
Synopsis
"This book reveals the underlying magic that creates clearly structured, persuasive, action-oriented stories. Learn and apply the magic-I have found it transformational!"-Dr. Pierre-Alain Ruffieux, CEO, Lonza Group Ltd.To succeed in business you must communicate persuasively to secure resources, achieve mission critical objectives, and transform organizations. The secret is to approach communication strategically, creating "strategic stories." The Cruxio Bridge Quick-Start Guide uses photos of Cruxio, Inc.'s cleverly layered wooden model bridge, which is a metaphor that illustrates the structure of persuasive strategic stories and outlines the easy step-by-step approach to building them. The Cruxio Bridge will help you motivate others to act because it is:? Easy to understand: Build a powerful story by following seven simple steps.? Practical and versatile: Apply the model equally to a keynote presentation, a vital conversation, or an important email.? Persuasive: Connect with audiences both rationally and emotionally.Whether your goal is to secure millions in the boardroom or to gain buy-in on the factory floor, the Cruxio Bridge is your practical guide to delivering more persuasive and engaging communications.

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