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Technology Strategies For The Hospitality Industry, 3rd Edition By Peter D. Nyhe
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所在地:Marlton, New Jersey, 美國
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- FAST 3 to 5 Business Day Service on Expedited Opt.
- Product-Type
- INTERNATIONAL PAPERBACK EDITION
- Cover-Design
- May Differ from Original Picture
- Packaging
- Shrinkwrapped - Box Packed
- Contents
- Same as US Edition
- Language:
- English
- Intl ISBN
- 9789353941888
- ISBN
- 9780134484495
關於產品
Product Identifiers
Publisher
Pearson Education
ISBN-10
0134484495
ISBN-13
9780134484495
eBay Product ID (ePID)
15038623132
Product Key Features
Number of Pages
224 Pages
Publication Name
Technology Strategies for the Hospitality Industry
Language
English
Subject
Industries / Hospitality, Travel & Tourism, Information Technology
Publication Year
2018
Type
Textbook
Subject Area
Computers, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.3 in
Item Weight
18.4 Oz
Item Length
10.7 in
Item Width
8.4 in
Additional Product Features
Edition Number
3
Intended Audience
College Audience
LCCN
2018-009727
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
338.4/7910285
Table Of Content
Introduction and Competitive Advantage Computer Basics and Networking E-Commerce and Digital Marketing in Practice Restaurant Management Systems Hotel and Resort Technology Technology in Meeting and Events Global Distribution Systems and Channels Databases Information to Knowledge Augmented Reality and Virtual Reality in Hospitality Strategic Hospitality Technology Investment
Synopsis
For courses in technology in hospitality. A practical guide to enhancing hospitality with technology Technology Strategies for the Hospitality Industry examines technology strategies for the hospitality industry, from hotels and restaurants, to meetings and events. Practical in its approach, the text has a running theme of strategy throughout, and each chapter flows in the same order - interview, content, case study, and questions. Written in cooperation with a team of contributing authors from the industry, the 3rd edition includes a new chapter on virtual and augmented reality in hospitality and updated material on current and emerging technologies., For courses in technology in hospitality. A practical guide to enhancing hospitality with technology Technology Strategies for the Hospitality Industry examines technology strategies for the hospitality industry, from hotels and restaurants, to meetings and events. Practical in its approach, the text has a running theme of strategy throughout, and each chapter flows in the same order -- interview, content, case study, and questions. Written in cooperation with a team of contributing authors from the industry, the 3rd edition includes a new chapter on virtual and augmented reality in hospitality and updated material on current and emerging technologies., Technology Strategies for the Hospitality Industry is a practical guide to enhancing hospitality with technology. It examines technology strategies for various segments of the hospitality industry, from hotels and restaurants to meetings and events. Specific technologies used in hospitality are also explored, from networks and data exchange, to eCommerce for both business and consumers. Pragmatic in its approach, the text has a running theme of strategy throughout. Each chapter flows in the same order: interview, content, case study and questions. The 3rd Edition was written in cooperation with a team of contributing authors from the industry. It includes a new chapter on virtual and augmented reality in hospitality, as well as updated material on current and emerging technologies.
LC Classification Number
TX911.3.E4N95 2018
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