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Writing White Papers : How to Capture Readers and Keep Them Engaged by...
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免費 USPS Media MailTM.
所在地：Las Vegas, Nevada, 美國
送達日期：
估計於 9月18日 (星期四)至 9月24日 (星期三)之間送達 運送地點 94104
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- ISBN
- 9780977716937
關於產品
Product Information
The white paper is a crossbreed of a magazine article and a brochure. White paper guru Michael Stelzner reveals his secrets for creating compelling white papers that attract readers in droves. The first of its kind, Writing White Papers provides critical how-to details for every step of any white paper project-from performing the needs assessment to attracting prospects with creative marketing tactics. With this book, you will learn to: Write white papers that stand out from the crowd Generate sustaining, long-term sales with white papers Grab eyeballs with words Produce quality papers with practical, actionable steps Write white papers that engage readers Soft-sell by educating Create outlines using proven formulas Master interviewing techniques Quickly find research data Write the core components for any white paper Inject persuasion into your paper Craft compelling titles Apply proven marketing techniques Book jacket.
Product Identifiers
Publisher
Whitepapersource Publishing
ISBN-10
0977716937
ISBN-13
9780977716937
eBay Product ID (ePID)
63079179
Product Key Features
Number of Pages
216 Pages
Language
English
Publication Name
Writing White Papers : How to Captûre Readers and Keep Them Engaged
Publication Year
2006
Subject
Bibliographies & Indexes, Authorship
Type
Textbook
Subject Area
Référence, Language Arts & Disciplines
Format
Kivar (Or Like)
Dimensions
Item Height
0.9 in
Item Weight
18.1 Oz
Item Length
9 in
Item Width
6 in
Additional Product Features
LCCN
2006-924256
Target Audience
Scholarly & Professional
Illustrated
Yes
Lc Classification Number
T11.S7125 2007
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