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Economics for Managers, International Edition (with InfoApps) Mcguigan NEW

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MPN
017/BLR/1368P 384
ISBN
9780538470384
Publication Year
2010
Type
Textbook
Format
Paperback
Language
English
Publication Name
Economics for Managers
Item Height
236mm
Author
James R. Mcguigan, Frederick Harris, R. Moyer
Publisher
Cengage Learning, INC International Concepts
Item Width
201mm
Subject
Government, Business
Item Weight
1315g
Number of Pages
768 Pages

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Product Information

Packed with managerially oriented applications, Economics for Managers, 12e, International Edition illustrates how managers apply theories and techniques to solve real-world problems while teaching future business leaders how to think analytically and make better decisions. Extremely user friendly, the text caters to a variety of learning styles as it presents key analytical concepts in several ways, including tabular analysis, graphical analysis, and algebraic analysis. Students learn in a format with which they are comfortable, making difficult material more accessible and easier to understand. The new 12th edition is concise, current, and cutting edge with an exciting and extremely relevant new focus on green businesses and business developments in the examples and applications. The seasoned author team balances traditional neoclassical micro theory with extensive coverage of the latest analytical tools in managerial economics, such as game-theoretic tactics, information economics, and organizational architecture.

Product Identifiers

Publisher
Cengage Learning, INC International Concepts
ISBN-13
9780538470384
eBay Product ID (ePID)
93352902

Product Key Features

Author
James R. Mcguigan, Frederick Harris, R. Moyer
Publication Name
Economics for Managers
Format
Paperback
Language
English
Subject
Government, Business
Publication Year
2010
Type
Textbook
Number of Pages
768 Pages

Dimensions

Item Height
236mm
Item Width
201mm
Item Weight
1315g

Additional Product Features

Title_Author
James R. Mcguigan, R. Moyer, Frederick Harris
Country/Region of Manufacture
United States

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