第 1/2 張圖片
第 1/2 張圖片
Team Sports Marketing, Wakefield, Kirk L.
8M+ feedback. Millions of books, dvds & more in stock!
GBP 9.11
大約HK$ 94.25
狀況:
很好
曾被閱讀過的書籍,但狀況良好。封面不存在明顯損壞,精裝本書籍含書皮。不存在缺頁或內頁受損,無褶皺或破損,同時也沒有對文字標注/標記,或在留白處書寫內容。內封面上標記可能極少。書籍的磨損和破損程度也很低。
運費:
不運送到:美國.
所在地:GB, 英國
送達日期:
視情況而定
退貨:
30 日退貨. 由買家支付退貨運費.
保障:
請參閱物品說明或聯絡賣家以取得詳細資料。閱覽全部詳情查看保障詳情
(不符合「eBay 買家保障方案」資格)
物品細節
- 物品狀況
- Title
- Team Sports Marketing
- ISBN
- 0750679794
- EAN
- 9780750679794
- Binding
- Paperback
- Height
- 20.32
- Length
- 226.06
- Width
- 152.40
- Publication Name
- N/A
- Release Title
- Team Sports Marketing
- Artist
- Wakefield, Kirk L.
- Brand
- N/A
- Colour
- N/A
- Book Title
- Team Sports Marketing
- Publisher
- Taylor & Francis LTD
- Publication Year
- 2006
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Item Height
- 229mm
- Genre
- Sports
- Topic
- Management
- Item Width
- 152mm
- Item Weight
- 544g
- Number of Pages
- 288 Pages
關於產品
Product Information
Some might argue that sports marketing is a mere subfield of marketing, meaning that there are theoretical and practical dimensions that apply only to sports marketing and are only of interest to those involved in sports. In Team Sports Marketing, author Kirk Wakefield dispels this argument by demonstrating that effective sports marketing epitomizes the science and art of marketing across any context. At the core of sports marketing is the creation and enhancement of fan identification, where consumers are not just loyal customers, but have become brand fanatics. Team Sports Marketing shows that while many aspects of sports marketing are thought to be unique to the field, other product and service sectors would do well to learn from teams in the NFL, NBA, MLB, and NHL that have transformed customers into fans. Moving beyond principles of marketing, Team Sports Marketing is packed with examples of best practices and covering subjects as diverse as sponsorships, season ticket sales, venue management and all topics in between. Team Sports Marketing is a must read text for students and managers in professional and collegiate sports. Support materials for professors and students are available at www.teamsportsmarketing.com.
Product Identifiers
Publisher
Taylor & Francis LTD
ISBN-13
9780750679794
eBay Product ID (ePID)
86678090
Product Key Features
Book Title
Team Sports Marketing
Format
Paperback
Language
English
Topic
Management
Publication Year
2006
Type
Textbook
Genre
Sports
Number of Pages
288 Pages
Dimensions
Item Height
229mm
Item Width
152mm
Item Weight
544g
Additional Product Features
Country/Region of Manufacture
United Kingdom
賣家提供的物品說明
商業賣家資料
增值稅識別編號:
- DE 281042328
- EL 996857788
- ES N8267548I
- FR 27823676960
- GB 922696893
- IT 00185819992
賣家信用評價 (13,070,364)
- 0***2 (224)- 買家留下的信用評價。過去 1 個月購買已獲認證Really helpful,book
- h***m (315)- 買家留下的信用評價。過去 1 個月購買已獲認證Good seller. No issues whatsoever
- 5***6 (721)- 買家留下的信用評價。過去 1 個月購買已獲認證High quality fast delivery highly recommend