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Jewelry Advertising Clocks Glassware Silver Secret Phrases Logos Bigger Sales

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所在地:Turtletown, Tennessee, 美國
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ISBN
9781535127707
EAN
9781535127707
Book Title
Jewelry Advertising
Item Length
8 in
Publisher
CreateSpace
Publication Year
2016
Format
Trade Paperback
Language
English
Item Height
0.7 in
Author
William Borsodi
Genre
Business & Economics
Topic
Advertising & Promotion
Item Width
5 in
Item Weight
14.4 Oz
Number of Pages
310 Pages

關於產品

Product Information

ADVERTISING is the corner-stone upon which every great business in this modern age must be built. Every up-to-date merchant recognizes the value of advertising as a business factor- few recognize the possibilities that may be realized by its proper use. More than a billion dollars is expended every year in the United States alone for publicity, and yet the science- for it is a science- is "still at the cock-crowing," as Emerson says of civilization. Scattered through this book are many phrases used in other lines than yours. They have been printed here because in every instance there is some thought or expression that you can make use of. These ads will show you that the best writers invariably make their language fit the article they are talking about - an important feature in ad-writing. Plain merchandise should be described in plain language, and high- grade and high-priced articles require high-grade talk. If you are seeking the patronage of farmers, don't use terms not familiar to the farmer. Study the descriptions or arguments used by others; study those of your competitors and of firms in other lines of business, and see how you could improve them.

Product Identifiers

Publisher
CreateSpace
ISBN-10
1535127708
ISBN-13
9781535127707
eBay Product ID (ePID)
227718507

Product Key Features

Book Title
Jewelry Advertising
Author
William Borsodi
Format
Trade Paperback
Language
English
Topic
Advertising & Promotion
Publication Year
2016
Genre
Business & Economics
Number of Pages
310 Pages

Dimensions

Item Length
8 in
Item Height
0.7 in
Item Width
5 in
Item Weight
14.4 Oz

Additional Product Features

Target Audience
Trade

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