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The Wide Lens: A New Strategy for Innovation By Ron Adner
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- 賣家備註
- “Slight Creasing To Spine and Wear To Edges Of Pages”
- Book Title
- The Wide Lens: A New Strategy for Innovation By Ron Adner
- ISBN
- 9780670921683
- Publication Year
- 2012
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- The Wide Lens: a New Strategy for Innovation
- Item Height
- 234mm
- Publisher
- Penguin Books Ltd
- Item Width
- 153mm
- Subject
- Management, Business
- Item Weight
- 376g
- Number of Pages
- 288 Pages
關於產品
Product Information
How can great companies do everything right - identify real customer needs, deliver excellent innovations, beat their competitors to market - and still fail? The sad truth is that many companies fail because they focus too intensely on their own innovations, and then neglect the innovation ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners -some visible, some hidden- deliver on their promises, too. In The Wide Lens, innovation expert Ron Adner draws on over a decade of research and field testing to take you on far ranging journeys from Kenya to California, from transport to telecommunications, to reveal the hidden structure of success in a world of interdependence. A riveting study that offers a new perspective on triumphs like Amazon's e-book strategy and Apple's path to market dominance; monumental failures like Michelin with run-flat tires and Pfizer with inhalable insulin; and still unresolved issues like electric cars and electronic health records, The Wide Lens offers a powerful new set of frameworks and tools that will multiply your odds of innovation success. The Wide Lens will change the way you see, the way you think - and the way you win.
Product Identifiers
Publisher
Penguin Books Ltd
ISBN-13
9780670921683
eBay Product ID (ePID)
5032390859
Product Key Features
Publication Name
The Wide Lens: a New Strategy for Innovation
Format
Paperback
Language
English
Subject
Management, Business
Publication Year
2012
Type
Textbook
Number of Pages
288 Pages
Dimensions
Item Height
234mm
Item Width
153mm
Item Weight
376g
Additional Product Features
Country/Region of Manufacture
United Kingdom
賣家提供的物品說明
商業賣家資料
增值稅識別編號：
- GB 724498118
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