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THE WIDE LENS: WHAT SUCCESSFUL INNOVATORS SEE THAT OTHERS By Ron Adner BRAND NEW - 第 1/1 張圖片
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THE WIDE LENS: WHAT SUCCESSFUL INNOVATORS SEE THAT OTHERS By Ron Adner BRAND NEW

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ISBN-10
1591846293
Publication Name
Portfolio
Type
Paperback
ISBN
9781591846291
Book Title
Wide Lens : What Successful Innovators See That Others Miss
Item Length
8.4in
Publisher
Penguin Publishing Group
Publication Year
2013
Format
Trade Paperback
Language
English
Item Height
0.7in
Author
Ron Adner
Genre
Technology & Engineering, Business & Economics
Topic
Personal Success, General, Development / Business Development, Management, Strategic Planning, Corporate & Business History
Item Width
5.5in
Item Weight
10.2 Oz
Number of Pages
304 Pages

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Product Information

How can great companies do everything right--identify real customer needs, deliver excellent innovations, beat their competitors to market--and still fail? The truth is that many companies fail because they focus too intensely on their own innovations, while neglecting the ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners--some visible, some hidden--deliver on their promises, too. Ron Adner draws on over a decade of research and field testing to reveal the hidden structure of success, from Michelin's failed run-flat tires to Apple's path to market dominance. The Wide Lens offers a powerful new set of frameworks and tools that will multiply your odds of innovation success.

Product Identifiers

Publisher
Penguin Publishing Group
ISBN-10
1591846293
ISBN-13
9781591846291
eBay Product ID (ePID)
150640445

Product Key Features

Book Title
Wide Lens : What Successful Innovators See That Others Miss
Author
Ron Adner
Format
Trade Paperback
Language
English
Topic
Personal Success, General, Development / Business Development, Management, Strategic Planning, Corporate & Business History
Publication Year
2013
Genre
Technology & Engineering, Business & Economics
Number of Pages
304 Pages

Dimensions

Item Length
8.4in
Item Height
0.7in
Item Width
5.5in
Item Weight
10.2 Oz

Additional Product Features

Grade from
Twelfth Grade
Reviews
"Ron Adner is a breakthrough thinker. He zooms out to see more clearly how--and why--some innovations take hold, and others do not." --Jim Collins, author of Good to Great   "Essential reading for innovators." -- Kirkus Reviews   "A clear analysis of numerous scenarios, both failures and successes, with a depth rarely found in pragmatically-tinged books. Anyone involved in moving a product from conception to adoption will not want to let this book pass them by." -- Publishers Weekly "This is a path-breaking perspective on innovation. Adner's tools guide you to ask the right questions to protect you from making mistakes that condemn so many innovations to failure." --Clayton M. Christensen, Kim B. Clark Professor, Harvard Business School; author of The Innovator's Dilemma, "Ron Adner is a breakthrough thinker. He zooms out to see more clearly how--and why--some innovations take hold, and others do not." --Jim Collins, author of Good to Great "Essential reading for innovators." -- Kirkus Reviews "A clear analysis of numerous scenarios, both failures and successes, with a depth rarely found in pragmatically-tinged books. Anyone involved in moving a product from conception to adoption will not want to let this book pass them by." -- Publishers Weekly "This is a path-breaking perspective on innovation. Adner's tools guide you to ask the right questions to protect you from making mistakes that condemn so many innovations to failure." --Clayton M. Christensen, Kim B. Clark Professor, Harvard Business School; author of The Innovator's Dilemma, "Ron Adner is a breakthrough thinker. He zooms out to see more clearly how-and why-some innovations take hold, and others do not." -Jim Collins, author of Good to Great   "Essential reading for innovators." - Kirkus Reviews   "A clear analysis of numerous scenarios, both failures and successes, with a depth rarely found in pragmatically-tinged books. Anyone involved in moving a product from conception to adoption will not want to let this book pass them by." - Publishers Weekly "This is a path-breaking perspective on innovation. Adner's tools guide you to ask the right questions to protect you from making mistakes that condemn so many innovations to failure." -Clayton M. Christensen, Kim B. Clark Professor, Harvard Business School; author of The Innovator's Dilemma
Copyright Date
2013
Dewey Decimal
658.575
Intended Audience
Trade
Dewey Edition
23
Illustrated
Yes

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