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Storytelling with Data: A Data Visualization Guide for Business Professionals

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Book Title
Storytelling with Data: A Data Visualization Guide for Business
Level
Business
ISBN
9781119002253
Subject Area
Computers, Mathematics
Publication Name
Storytelling with Data : a Data Visualization Guide for Business Professionals
Item Length
9.2 in
Publisher
Wiley & Sons, Incorporated, John
Subject
Data Visualization, Applied
Publication Year
2015
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
0.7 in
Author
Cole Nussbaumer Knaflic
Item Width
7.3 in
Item Weight
23.2 Oz
Number of Pages
288 Pages

關於產品

Product Information

Don't simply show your data--tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples--ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data-- Storytelling with Data will give you the skills and power to tell it!

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1119002257
ISBN-13
9781119002253
eBay Product ID (ePID)
211804204

Product Key Features

Author
Cole Nussbaumer Knaflic
Publication Name
Storytelling with Data : a Data Visualization Guide for Business Professionals
Format
Trade Paperback
Language
English
Subject
Data Visualization, Applied
Publication Year
2015
Type
Textbook
Subject Area
Computers, Mathematics
Number of Pages
288 Pages

Dimensions

Item Length
9.2 in
Item Height
0.7 in
Item Width
7.3 in
Item Weight
23.2 Oz

Additional Product Features

LCCN
2015-452957
Intended Audience
Scholarly & Professional
Lc Classification Number
Qa76.9.I52
Reviews
"This book is excellent value for money and recommended reading for Business Analysts and Project/Programme managers or anyone who finds they struggle to achieve the impact they hope for when attempting to communicate their reasoning and analysis." (BCS, February 2016)
Table of Content
foreword ix acknowledgments xi about the author xiii introduction 1 chapter 1 the importance of context 19 chapter 2 choosing an effective visual 35 chapter 3 clutter is your enemy! 71 chapter 4 focus your audience's attention 99 chapter 5 think like a designer 127 chapter 6 dissecting model visuals 151 chapter 7 lessons in storytelling 165 chapter 8 pulling it all together 187 chapter 9 case studies 207 chapter 10 final thoughts 241 bibliography 257 index 261
Copyright Date
2015
Dewey Decimal
001.4226
Dewey Edition
23
Illustrated
Yes

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