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Jonathan Gray Show Sold Separately (Paperback)
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- Book Title
- Show Sold Separately
- Country/Region of Manufacture
- US
- EAN
- 9780814731956
- Format
- Trade Paperback
- Genre
- Literary Criticism, Psychology, Business & Economics, Social Science, Performing Arts
- ISBN
- 9780814731956
- ISBN-10
- 0814731953
- Item Height
- 0.6in
- Item Length
- 9in
- Item Weight
- 12.8 Oz
- Language
- English
- Publication Name
- Show Sold Separately
- Publisher
- New York University Press
- Release Date
- 01/01/2010
- Release Year
- 2010
- Subtitle
- Promos, Spoilers, and Other Media Paratexts
- Title
- Show Sold Separately
- Publication Year
- 2010
- Type
- Textbook
- Topic
- Film / General, Media Studies, Business Aspects, Television / General, Psychopathology / Dissociative Identity Disorder, Semiotics & Theory, Advertising & Promotion
- Item Width
- 6in
- Number of Pages
- 264 Pages
關於產品
Product Information
It is virtually impossible to watch a movie or TV show without preconceived notions because of the hype that precedes them, while a host of media extensions guarantees them a life long past their air dates. An onslaught of information from print media, trailers, internet discussion, merchandising, podcasts, and guerilla marketing, we generally know something about upcoming movies and TV shows well before they are even released or aired. The extras, or "paratexts," that surround viewing experiences are far from peripheral, shaping our understanding of them and informing our decisions about what to watch or not watch and even how to watch before we even sit down for a show. Show Sold Separately gives critical attention to this ubiquitous but often overlooked phenomenon, examining paratexts like DVD bonus materials for The Lord of the Rings, spoilers for Lost, the opening credits of The Simpsons, Star Wars actions figures, press reviews for Friday Night Lights, the framing of Batman Begins, the videogame of The Thing, and the trailers for The Sweet Hereafter. Plucking these extra materials from the wings and giving them the spotlight they deserve, Jonathan Gray examines the world of film and television that exists before and after the show.
Product Identifiers
Publisher
New York University Press
ISBN-10
0814731953
ISBN-13
9780814731956
eBay Product ID (ePID)
73386297
Product Key Features
Format
Trade Paperback
Language
English
Topic
Film / General, Media Studies, Business Aspects, Television / General, Psychopathology / Dissociative Identity Disorder, Semiotics & Theory, Advertising & Promotion
Publication Year
2010
Type
Textbook
Genre
Literary Criticism, Psychology, Business & Economics, Social Science, Performing Arts
Number of Pages
264 Pages
Dimensions
Item Length
9in
Item Height
0.6in
Item Width
6in
Item Weight
12.8 Oz
Additional Product Features
Lc Classification Number
Pn1992.8..A32g73
Reviews
Show Sold Separately will rewrite the rules of what we look at when we want to understand how audiences make meaning of media franchises. Gray, who has long established himself in the top ranks of contemporary scholars of popular culture, writes with particularity about these varied media properties and their paratexts, yet also writes with a theoretical sophistication which feels effortless., "Show Sold Separately will rewrite the rules of what we look at when we want to understand how audiences make meaning of media franchises. Gray, who has long established himself in the top ranks of contemporary scholars of popular culture, writes with particularity about these varied media properties and their paratexts, yet also writes with a theoretical sophistication which feels effortless." -Henry Jenkins,author of Convergence Culture: Where Old and New Media Collide, "Exploring the myriad connections and connotations of a wide array of paratextual materials ranging from movie trailers to action figures, Gray deftly challenges established conceptions of textuality, and opens up intriguing and important new dimensions in media and cultural studies. This is an invaluable contribution, and will change how we think about, and make, media." -Derek Kompare,author of Rerun Nation: How Repeats Invented American Television, " Show Sold Separately will rewrite the rules of what we look at when we want to understand how audiences make meaning of media franchises. Gray, who has long established himself in the top ranks of contemporary scholars of popular culture, writes with particularity about these varied media properties and their paratexts, yet also writes with a theoretical sophistication which feels effortless." -Henry Jenkins,author of Convergence Culture: Where Old and New Media Collide, "Exploring the myriad connections and connotations of a wide array of paratextual materials ranging from movie trailers to action figures, Gray deftly challenges established conceptions of textuality, and opens up intriguing and important new dimensions in media and cultural studies. This is an invaluable contribution, and will change how we think about, and make, media." - Derek Kompare, author ofRerun Nation: How Repeats Invented American Television, "Shockley has written a fine historian's biography that is also a good read. The Captain's Widow of Sandwich shows how Burgess created her own heroic persona and how that particular version of one woman's story embodied and ennobled the ideals of an embattled Cape Cod community." - Cynthia Kierner, author of The Contrast: Manners, Morals, and Authority in the Early American Republic, "Shockley's fascinating analysis of the life and writing of Rebecca Burgess complicates our understanding of the construction of white, middle-class womanhood in Victorian America. Burgess neither rejected nor embraced the traditional meanings of womanhood in her day. She was independent and obedient, domestic and a wanderer. She valued 'separate spheres' and loved her ocean travels with her sea captain husband. Burgess's story is a cautionary tale, a reminder that real human beings are generally more complex than we may realize." - Sheila Skemp, author of First Lady of Letters: Judith Sargent Murray and the Struggle for Female Independence, "Show Sold Separately may rewrite the rules of what we look at when we want to understand how audiences make meaning of media franchises as profoundly as Tony Bennett and Janet Woollcott's Bond and Beyond did for a previous generation. Gray, who has long established himself in the top ranks of contemporary scholars of popular culture, writes with particularity about these varied media properties and their paratexts, yet also writes with a theoretical sophistication which feels effortless." - Henry Jenkins, author of Convergence Culture: Where Old and New Media Collide, "Show Sold Separatelywill rewrite the rules of what we look at when we want to understand how audiences make meaning of media franchises. Gray, who has long established himself in the top ranks of contemporary scholars of popular culture, writes with particularity about these varied media properties and their paratexts, yet also writes with a theoretical sophistication which feels effortless." - Henry Jenkins, author ofConvergence Culture: Where Old and New Media Collide, Exploring the myriad connections and connotations of a wide array of paratextual materials ranging from movie trailers to action figures, Gray deftly challenges established conceptions of textuality, and opens up intriguing and important new dimensions in media and cultural studies. This is an invaluable contribution, and will change how we think about, and make, media., " Show Sold Separately may rewrite the rules of what we look at when we want to understand how audiences make meaning of media franchises as profoundly as Tony Bennett and Janet Woollcott's Bond and Beyond did for a previous generation. Gray, who has long established himself in the top ranks of contemporary scholars of popular culture, writes with particularity about these varied media properties and their paratexts, yet also writes with a theoretical sophistication which feels effortless." Henry Jenkins, author of Convergence Culture: Where Old and New Media Collide, "Exploring the myriad connections and connotations of a wide array of paratextual materials ranging from movie trailers to action figures, Gray deftly challenges established conceptions of textuality, and opens up intriguing and important new dimensions in media and cultural studies. This is an invaluable contribution, and will change how we think about, and make, media." - Derek Kompare, author of Rerun Nation: How Repeats Invented American Television, " Show Sold Separately will rewrite the rules of what we look at when we want to understand how audiences make meaning of media franchises. Gray, who has long established himself in the top ranks of contemporary scholars of popular culture, writes with particularity about these varied media properties and their paratexts, yet also writes with a theoretical sophistication which feels effortless." - Henry Jenkins, author of Convergence Culture: Where Old and New Media Collide, ( " . . . a fruitfull approach to the study of how women in history were able to shape their private stories for public consumption to promote their own legacy." )-(Robin Miskolcze),(The Journal of American History)
Publication Name
Show Sold Separately : Promos, Spoilers, and Other Media Paratexts
Table of Content
Acknowledgments vi; Introduction: Film, Television, and Off-Screen Studies 1; 1. From Spoilers to Spinoffs: A Theory of Paratexts 39; 2. Coming Soon! Hype, Intros, and Textual Beginnings 64; 3. Bonus Materials: Digital Auras and Authors 107; 4. Under a Long Shadow: Sequels, Prequels, Pre-Texts, and Intertexts 153; 5. Spoiled and Mashed Up: Viewer-Created Paratexts 188; 6. In the World, Just Off Screen: Toys and Games 230; Conclusion: "In the DNA": Creating Across Paratexts 272; Notes 291; Index 000; About the Author 319
Copyright Date
2010
Lccn
2009-029212
Dewey Decimal
659.1/9302234
Intended Audience
Scholarly & Professional
Dewey Edition
22
Illustrated
Yes
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