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Mark Amtower Selling to the Government (Hardback)
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- Book Title
- Selling to the Government
- Title
- Selling to the Government
- Subtitle
- What It Takes to Compete and Win in the World's Largest Market
- EAN
- 9780470881330
- ISBN
- 9780470881330
- Genre
- Business & Finance
- Topic
- Law & Politics
- Release Year
- 2011
- Release Date
- 11/01/2011
- Country/Region of Manufacture
- US
- Item Length
- 163mm
- Publication Year
- 2011
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Selling to the Government: What It Takes to Compete and Win in the World's Largest Market
- Item Height
- 245mm
- Publisher
- John Wiley & Sons Inc
- Item Width
- 153mm
- Subject
- Government, Marketing
- Item Weight
- 1086g
- Number of Pages
- 256 Pages
關於產品
Product Information
Learn the crucial ins and outs of the world?s largest market The U.S government market represents the largest single market?anywhere. Government contract tracking firm Onvia estimates that government business?federal, state, local, and education?represents better than 40 percent of the nation?s GDP. While anyone can play in this market, only those with the right preparation can win. Selling to the Government offers real-world advice for successful entry into the biggest market anywhere. Get proven approaches, strategies, tactics, and tools to make your business stand out, build relationships, understand procedures, and win high-stakes contracts. ? Every year thousands of companies enter the massive U.S. Government (BtoG) marketplace, and by the end of the first year, most are gone and less than 10 percent make it to year two ? Author has advised hundreds of companies, including Apple, Dell, CDW, Northrop Grumman, General Dynamics, IT, GTSI, and many small firms, on all aspects of marketing and selling to the government From the go/no-go decision, through company infrastructure requirements, marketing, sales, business development, and more, this book offers the best advice from the most recognized authority in the market.
Product Identifiers
Publisher
John Wiley & Sons Inc
ISBN-13
9780470881330
eBay Product ID (ePID)
107653499
Product Key Features
Publication Name
Selling to the Government: What It Takes to Compete and Win in the World's Largest Market
Format
Hardcover
Language
English
Subject
Government, Marketing
Publication Year
2011
Type
Textbook
Number of Pages
256 Pages
Dimensions
Item Height
245mm
Item Width
153mm
Item Weight
1086g
Additional Product Features
Country/Region of Manufacture
United States
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增值稅識別編號：
- GB 864 1548 11
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物品所在地：
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Great, thanks.
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Item as described, Highly recommended!
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Item as described, Highly recommended!