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Gamification for Tourism NEW Paperback softback
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- Title
- Gamification For Tourism 9781845418229 NEW Book
- Weight
- 538
- EAN
- 9781845418229
- ISBN-10
- 1845418220
- Date of Publication
- 20210510
- Place of Publication
- United Kingdom
- Book Series
- Aspects Of Tourism
- Genre
- KNSG|UB|UGG|UYV
- Narrative Type
- N/A
- Features
- N/A
- Intended Audience
- N/A
- Ex Libris
- No
- Editor
- Xu, Feifei|Buhalis, Dimitrios
- Edition
- N/A
- Pagination
- 312 Pages
- Dimensions
- 156 X 234 X 23
- ISBN
- 9781845418229
- Publication Year
- 2021
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Gamification for Tourism
- Item Height
- 234mm
- Publisher
- Channel View Publications LTD
- Item Width
- 156mm
- Subject
- Computer Science, Business
- Item Weight
- 470g
- Number of Pages
- 312 Pages
關於產品
Product Information
This book examines the cutting-edge concept of gamification in tourism. It provides a theoretical foundation for tourism gamification and discusses the concepts of gaming and gamification and their application in the tourism and hospitality industry. The chapters offer valuable insights by showcasing examples of best practice from different countries and addressing key issues of game mechanism and game design principles. They focus on areas such as game design elements, game player types and their motivation, location-based games, augmented reality and virtual reality games. The volume will be useful for students and researchers in tourism marketing, digital tourism, smart tourism and tourism futures. It also serves as a helpful tool for tourism industry practitioners looking to increase customer engagement, enhance loyalty and raise brand awareness.
Product Identifiers
Publisher
Channel View Publications LTD
ISBN-13
9781845418229
eBay Product ID (ePID)
18049035672
Product Key Features
Publication Name
Gamification for Tourism
Format
Paperback
Language
English
Subject
Computer Science, Business
Publication Year
2021
Type
Textbook
Number of Pages
312 Pages
Dimensions
Item Height
234mm
Item Width
156mm
Item Weight
470g
Additional Product Features
Series Title
Aspects of Tourism
Editor
Dimitrios Buhalis, Feifei Xu
Country/Region of Manufacture
United Kingdom
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增值稅識別編號:
- GB 160565025
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