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Volker Fischer Beauty Design (Hardback)

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Book Title
Beauty Design
Title
Beauty Design
Subtitle
Cosmetics as Intention & Conception
ISBN-10
3936681791
EAN
9783936681796
ISBN
9783936681796
Genre
Medicine
Release Date
28/03/2014
Release Year
2014
Country/Region of Manufacture
DE
Item Length
210mm
Publication Year
2014
Type
Textbook
Format
Hardcover
Language
German
Publication Name
Beauty Design: Cosmetics As Intention & Conception
Item Height
245mm
Author
Volker Fischer
Publisher
Edition Axel Menges
Item Width
210mm
Subject
Surgery
Item Weight
782g
Number of Pages
144 Pages

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Product Information

Text in English & German. Cosmetically-enhanced beauty is something that has existed for decades. Over the course of the last century, however, a cosmetics industry has arisen that is worth millions. Its products claim to optimise visual appearance, to bestow inner and outer health and to delay aging, under a veneer of medical credibility and reliable results. Cosmetics deals in alleged 'deep-acting' substances, which are supposed to detoxify and to purify the body from within. However, the whole arsenal of cosmetic ingredients is founded more on persuasion than conviction. Cosmetics is always a matter of mimicking an ideal. To this extent, cosmetic discourse deals in what might be described as an iconography of hunger -- it requires and is predicated upon a feeling of lack. At the same time, it promises to remedy that lack. The referential frame for cosmetics is constituted by cultural history and iconology, by semiotics and sociology, by psychology and rhetoric. Like fashion, it has called into being a linguistic system of considerable depth and complexity; one that draws its subtexts from futurology and history, from medicine and alchemy, from nostalgia and from heritage preservation. Cosmetics are supposed to make one more attractive and more seductive -- to make one positively irresistible, in fact. Cosmetics hold out the prospect of sexiness to women and men alike. All that one has to do is to acquire the right creams and lotions, the right palette of powders and rouges, of lipsticks and mascara, and one has a form of beauty that can be bought! The persuasive power of cosmetics is as dominant as it is irresistible. All of us could resist it if we wished to. And yet we don't wish to. This book exposes the rhetorical system behind the promises of cosmetics in terms of the histories of cultures and of mentalities, analysing the verbal/visual messages of selected examples. The internationally known architecture and design historian Volker Fischer was deputy director of the Deutsches Architekturmuseum in Frankfurt am Main for over ten years. Since 1995 he has built up a new design department in the Museum for Applied Arts in Frankfurt; in addition to his museum work he teaches history of architecture and design at the Hochschule fur Gestaltung in Offenbach. Volker Fischer is already represented in Edition Axel Menges by books on Stefan Wewerka, Richard Meier, the Commerzbank in Frankfurt by Norman Foster, Hall 3 of Messe Frankfurt am Main by Nicholas Grimshaw, and the design activities of Lufthansa.

Product Identifiers

Publisher
Edition Axel Menges
ISBN-13
9783936681796
eBay Product ID (ePID)
177029651

Product Key Features

Author
Volker Fischer
Publication Name
Beauty Design: Cosmetics As Intention & Conception
Format
Hardcover
Language
German
Subject
Surgery
Publication Year
2014
Type
Textbook
Number of Pages
144 Pages

Dimensions

Item Height
245mm
Item Width
210mm
Item Weight
782g

Additional Product Features

Title_Author
Volker Fischer
Country/Region of Manufacture
Germany

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增值稅識別編號:
  • GB 864 1548 11
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