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Campaign Confessions: Tales from the War Rooms , Laschinger, Mansbridge, PB.+
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- PublishedOn
- 2016-10-04
- ISBN
- 9781459736535
- EAN
- 9781459736535
- Book Title
- Campaign Confessions : Tales from the War Rooms of Politics
- Item Length
- 9in
- Publisher
- Dundurn Press
- Publication Year
- 2016
- Format
- Trade Paperback
- Language
- English
- Item Height
- 1in
- Genre
- Biography & Autobiography, Business & Economics, Political Science
- Topic
- Political Process / General, Cultural Heritage, Political Process / Campaigns & Elections, Consulting, World / Canadian, Political Process / Political Parties
- Item Width
- 6in
- Item Weight
- 14.8 Oz
- Number of Pages
- 264 Pages
關於產品
Product Information
A National Bestseller Canada's Only Full-Time Political Campaign Manager -- 50 Campaigns in 45 Years with 30 Victories John Laschinger opens the doors to the backrooms and war rooms of the political campaigns he has run, providing lessons for aspiring campaign managers, and exposing what really happens behind the scenes.
Product Identifiers
Publisher
Dundurn Press
ISBN-10
1459736532
ISBN-13
9781459736535
eBay Product ID (ePID)
219636080
Product Key Features
Book Title
Campaign Confessions : Tales from the War Rooms of Politics
Format
Trade Paperback
Language
English
Topic
Political Process / General, Cultural Heritage, Political Process / Campaigns & Elections, Consulting, World / Canadian, Political Process / Political Parties
Publication Year
2016
Genre
Biography & Autobiography, Business & Economics, Political Science
Number of Pages
264 Pages
Dimensions
Item Length
9in
Item Height
1in
Item Width
6in
Item Weight
14.8 Oz
Additional Product Features
As Told to
Stevens, Geoffrey
Lc Classification Number
Jf2112.C3
Reviews
Laschinger, an old pro, wisely observes that the most important element of each organization is the candidate, him or herself., Those who love politics for its camaraderie, its nerviness, and it competitiveness will find a harvest in these pages., John is a master of the techniques and strategies of political campaigning and shares them all in this book ... This is a most valuable contribution to Canadian political discourse., John Laschinger is the consummate campaign manager. Smart, focused, and never distracted by the crises of the day. Aspiring politicos of all ages would do well to learn from this political master ., There is no one on the Canadian political scene who knows more about the running of political campaigns -- it is a foolish candidate who ignores John's advice. This book will be the bible for campaign managers ., A superb book that should become the bible for anyone who finds themselves managing a political campaign for a school board, a municipal mayoralty, party leadership, provincial election, or the House of Commons., There is joy in winning, but participating is what matters most in politics, as Lasch, a true insider, reveals in this fascinating account of backroom strategy and drama., There is no one on the Canadian political scene who knows more about the running of political campaigns - it is a foolish candidate who ignores John's advice. This book will be the bible for campaign managers ., Laschinger has penned a unique and remarkable manual, memoir, and how-to guide for deciding whom to support and how to actually make it work.
Table of Content
DRAFT Foreword by Peter Mansbridge Acknowledgements Introduction Chapter 1: The Desire for Change Chapter 2: Managing Expectations Chapter 3: Preparing the Candidate Chapter 4: Preparing a Female Candidate Chapter 5: The Impact of Organization Chapter 6: How Research Can Map the Route to Victory Chapter 7: The Role of Vision, Values, and Policies Chapter 8: The War Room Chapter 9: The Power of Social Media Chapter 10: Negative Advertising Chapter 11: The Influence of Money in Politics Chapter 12: The Importance of Party Discipline Chapter 13: Kyrgyzstan-- A Western Campaign in a New Democracy Chapter 14: Observations and Reflections Appendix: John Laschinger's Fifty Campaigns Index
Copyright Date
2016
Target Audience
Trade
Dewey Decimal
324.7092
Dewey Edition
23
Illustrated
Yes
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