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Shopping 3.0 By Cor Molenaar
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運費:
所在地:NY, 美國
送達日期:
估計於 6月17日, 一至 6月22日, 六之間送達 運送地點 43230
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物品細節
- 物品狀況
- Title
- Shopping 3.0: Shopping, the Internet or Both?
- ISBN
- 9781409417644
- Subject Area
- Business & Economics
- Publication Name
- Shopping 3. 0 : Shopping, the Internet or Both?
- Item Length
- 9.9 in
- Publisher
- Routledge
- Subject
- Marketing / General, Industries / Retailing, Consumer Behavior, General, Management
- Publication Year
- 2010
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Height
- 0.8 in
- Item Width
- 6.7 in
- Item Weight
- 22.5 Oz
- Number of Pages
- 226 Pages
關於產品
Product Information
Retailers are in difficult times. The recession, global competition, government regulation and the growth of the internet mean that costs are rising but margins are increasingly squeezed. Cor Molenaar's Shopping 3.0 offers an engaging, convincing and well-researched manifesto for the future of retailing; a manifesto which encourages retailers to switch their approach from a strategy that is based around transactions to one that is based around customers. Logic dictates that there is no one single strategy that will work for all retailers; some of them may indeed benefit from investing in e-retailing solutions and the internet but for others, success will lie in developing a service based on customer experience or one with some apparently bespoke elements; a strategy to appeal to customers as individuals. Shopping 3.0 examines all these changes. It sketches the world of consumers; those who make their purchases from the comfort of their armchair and those who enjoy shopping with friends. Cor Molenaar explores the impact of changing consumer attitudes to shopping; the role of new technology in future retailing and the changing face of both city centre and out of town shops and malls. Shopping 3.0 offers, what will be, a welcome helping hand for retailers, both physical and web-based shopkeepers; something to help you make sense of the ongoing revolution in shopping and to plan or adjust your business strategy to enable you not just to survive but to thrive in a world that will look very different in a few years time.
Product Identifiers
Publisher
Routledge
ISBN-10
1409417646
ISBN-13
9781409417644
eBay Product ID (ePID)
92879495
Product Key Features
Publication Name
Shopping 3. 0 : Shopping, the Internet or Both?
Format
Hardcover
Language
English
Subject
Marketing / General, Industries / Retailing, Consumer Behavior, General, Management
Publication Year
2010
Type
Textbook
Subject Area
Business & Economics
Number of Pages
226 Pages
Dimensions
Item Length
9.9 in
Item Height
0.8 in
Item Width
6.7 in
Item Weight
22.5 Oz
Additional Product Features
LCCN
2010-033175
Lc Classification Number
Hf5415.13
Copyright Date
2010
Target Audience
Scholarly & Professional
Dewey Decimal
658.8
Dewey Edition
22
Illustrated
Yes
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商業賣家資料
增值稅識別編號:
- GB 724498118
運費與處理費
物品所在地:
NY, 美國
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全球
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中國, 俄羅斯聯邦, 利比亞, 南非, 墨西哥, 委內瑞拉, 巴西, 巴貝多, 愛爾蘭, 新喀里多尼亞, 法屬圭亞那, 法屬玻里尼西亞, 波多黎各, 烏克蘭, 瓜德羅普島, 留尼汪島, 英國, 阿拉斯加/夏威夷, 阿根廷, 馬提尼克島
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免運費 | 美國 | 經濟運送方式 (USPS Media MailTM) | 估計於 6月17日, 一至 6月22日, 六之間送達 運送地點 43230 |
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Item arrive in great condition and quick ship! Thank you!
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Quick shipping and nice book, thanks!