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Research Methods in Tourism, Hospitality and Events Management B
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eBay 物品編號：315264683375
物品細節
- 物品狀況
- Title
- Research Methods in Tourism, Hospitality and Events Management
- ISBN
- 9781473919150
- Publication Year
- 2017
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Publication Name
- Research Methods in Tourism, Hospitality and events Management
- Item Height
- 0.6in
- Item Length
- 9.1in
- Publisher
- SAGE Publications, The Limited
- Item Width
- 7.3in
- Item Weight
- 25 Oz
- Number of Pages
- 360 Pages
關於產品
Product Information
In Research Methods in Tourism, Hospitality and Events Management, the authors use a step-by-step approach to guide students through the whole research process, from initial ideas, through to writing up and presenting the findings. Coverage of the Internet and the digital environment as a space to carry out research has been included, and the use of technology in analysis such as SPSS, NVivo and Qualtrics is covered alongside the more traditional 'by-hand' methods. Hints, tips, exercises as well as end-of-chapter case studies demonstrate real challenges and practical examples from a variety of settings to help students understand how to manage and present their own research. The book is complemented by examples of tourism destinations from Spain, Switzerland, Italy and India, and a selection of PowerPoint slides for lecturers. Suitable for undergraduate and foundation degree students undertaking a research project in Tourism, Hospitality or Events Management.
Product Identifiers
Publisher
SAGE Publications, The Limited
ISBN-10
1473919150
ISBN-13
9781473919150
eBay Product ID (ePID)
23038394454
Product Key Features
Publication Name
Research Methods in Tourism, Hospitality and events Management
Format
Trade Paperback
Language
English
Publication Year
2017
Type
Textbook
Number of Pages
360 Pages
Dimensions
Item Length
9.1in
Item Height
0.6in
Item Width
7.3in
Item Weight
25 Oz
Additional Product Features
Lc Classification Number
G155.A1
Table of Content
Chapter 1: What is Research?Chapter 2: Research MethodsChapter 3: Planning a ProjectChapter 4: Selecting a SampleChapter 5: Quantitative Data Collection Methods Chapter 6: Qualitative Data Collection MethodsChapter 7: Analysing the Data: A Quantitative ApproachChapter 8: Analysing the Data: A Qualitative ApproachChapter 9: Writing Up, Presenting and Publishing the Results
Copyright Date
2017
Topic
Industries / Hospitality, Travel & Tourism, Advertising & Promotion
Dewey Decimal
338.4791
Intended Audience
College Audience
Dewey Edition
23
Illustrated
Yes
Genre
Business & Economics
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賣家必須承擔此刊登物品的所有責任。
eBay 物品編號：315264683375
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中國, 俄羅斯聯邦, 利比亞, 南非, 墨西哥, 委內瑞拉, 巴西, 巴貝多, 愛爾蘭, 新喀里多尼亞, 法屬圭亞那, 法屬玻里尼西亞, 波多黎各, 烏克蘭, 瓜德羅普島, 留尼汪島, 英國, 阿拉斯加／夏威夷, 阿根廷, 馬提尼克島
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Great book and an awesome story. Only negative is the shipping took a little too long but it was worth it