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The Hearing Aid Dispensers Business Development Guide: It's not how much you-,

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PublishedOn
2008-09-24
Title
The Hearing Aid Dispensers Business Development Guide: It's not
ISBN
9781434394590
Publication Year
2008
Type
Textbook
Format
Trade Paperback
Language
English
Publication Name
Hearing Aid Dispensers Business Development Guide
Item Height
0.3in
Author
Mba Gerald Dubrino
Item Length
9in
Publisher
Authorhouse
Item Width
6in
Item Weight
6.2 Oz
Number of Pages
112 Pages

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Product Information

Achieving a Return On Investment is not happenstance. It is a direct result of utilizing sound business practices. Dr. DuBrino has contributed 4 articles to Advance for Audiologists and Advance for Nurse Practitioners over the past 5 years that have presented the research and day to day experiences of consulting with various audiologists throughout the industry. Erecting a sign outside the office; and publishing one's name and picture in the newspaper has not guaranteed a successful marketing campaign that resulted in a bottom line that paid the bills and afforded the business owner a good living. The major obstacle in the hearing industry in assisting individuals to overcome their communication difficulties is to get them to pick up the phone and call for an appointment. Education begins with having an audience that is motivated to seek the information one has to offer. It must also address the concerns people have; and offer a solution in a way that gives them the opportunity to decide how well they need to hear and understand others within an investment that is both comfortable and affordable to their needs. Therefore, it must be notable, succinct and attractive to the target audience you seek so that they will call your practice. Signage, brochures, flyers, business cards, direct mail, Newspaper ads, Television commercials, radio spots, all have to have a consistent and encouraging message. Sound business practices are concomitant with sound professional practices in Audiology and Hearing Instument Sciences. This component of Business Acumen has admittedly been lacking in curriculums within the schools of Audiology. He believes that the information in this book would complete the pattern for success for those professionals who would venture into private practice.

Product Identifiers

Publisher
Authorhouse
ISBN-10
143439459x
ISBN-13
9781434394590
eBay Product ID (ePID)
23038598485

Product Key Features

Author
Mba Gerald Dubrino
Publication Name
Hearing Aid Dispensers Business Development Guide
Format
Trade Paperback
Language
English
Publication Year
2008
Type
Textbook
Number of Pages
112 Pages

Dimensions

Item Length
9in
Item Height
0.3in
Item Width
6in
Item Weight
6.2 Oz

Additional Product Features

Topic
Marketing / General, Careers / General, Personal Success, General
Genre
Education, Business & Economics

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增值稅識別編號:
  • GB 724498118
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