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Early Warning: Using Competitive Intelligence to Anticipate Mark
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eBay 物品編號：335315424931
物品細節
- 物品狀況
- Title
- Early Warning: Using Competitive Intelligence to Anticipate Mark
- ISBN
- 9780814407868
- Book Title
- Early Warning : Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies
- Item Length
- 9.2in
- Publisher
- Amacom
- Publication Year
- 2003
- Format
- Hardcover
- Language
- English
- Item Height
- 1in
- Genre
- Business & Economics
- Topic
- Decision-Making & Problem Solving, General, Strategic Planning
- Item Width
- 6.1in
- Item Weight
- 20.8 Oz
- Number of Pages
- 272 Pages
關於產品
Product Information
In the turbulent waters of business, companies run the risk of being blindsided and "sunk" by unexpected developments. Early Warning reveals the key to staying on (or successfully changing) course: a CEW, or Competitive Early Warning system, which interlocks strategic planning, competitive intelligence, and management action. Such systems let companies manage risk more effectively and prevent "industry dissonance" when corporate strategies are not in touch with market realities. Effective competitive intelligence (CI) is a critical competency which many organizations are still sorely lacking Early Warning is filled with "horror stories" of failed (or nonexistent) CI at one-time world-beaters such as Lucent, Levi Strauss, Polaroid, and AT&T The book then features case studies of CI success in companies using the author's methodology, including Citigroup, Pergo, DASA, and Shell Describes the three phases of a CEW: - identifying risks and opportunities - intelligence monitoring - management action and shows how to design and implement them Each section ends with a Manager's Checklist of key points, and includes charts, tables, and other tools Shows how to implement "war gameS" as part of risk analysis, and explains why companies should use their own people to conduct them - instead of expensive consultants or software products
Product Identifiers
Publisher
Amacom
ISBN-10
0814407862
ISBN-13
9780814407868
eBay Product ID (ePID)
2377703
Product Key Features
Book Title
Early Warning : Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies
Format
Hardcover
Language
English
Topic
Decision-Making & Problem Solving, General, Strategic Planning
Publication Year
2003
Genre
Business & Economics
Number of Pages
272 Pages
Dimensions
Item Length
9.2in
Item Height
1in
Item Width
6.1in
Item Weight
20.8 Oz
Additional Product Features
Age Range
17-17
Lc Classification Number
Hd61.G533 2003
eBook Format
Portable Document Format
Reviews
The Journal of Applied Management and Entrepreneurship: "Gilad weaves a cautionary tale for modern managers. He is an expert storyteller whose compelling cases illustrate the follies of missing strategic risk and the benefits of embracing CEW [competitive early warning]. The book has thought-provoking ideas presented in a very readable style."
Copyright Date
2003
Target Audience
Trade
Lccn
2003-006506
Dewey Decimal
658.15/5
Dewey Edition
21
Illustrated
Yes
賣家提供的物品說明
商業賣家資料
增值稅識別編號：
- GB 724498118
賣家必須承擔此刊登物品的所有責任。
eBay 物品編號：335315424931
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