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Research Methods for Leisure and Tourism by A Veal

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物品細節

物品狀況
良好: ...
Edition
4
Publish Year
2011
Updated ISBN1
1292115297
Updated ISBN2
9781292115290
Type
Book
Publication Name
See Title
ISBN
9780273717508
Book Title
Research Methods for Leisure and Tourism
Item Length
9.8in
Publisher
Pearson Education, The Limited
Publication Year
2011
Format
Trade Paperback
Language
English
Item Height
1.2in
Author
A. J. Veal
Features
Revised
Genre
Business & Economics, Sports & Recreation, Social Science
Topic
Industries / Hospitality, Travel & Tourism, General
Item Width
7.5in
Item Weight
39.8 Oz
Number of Pages
592 Pages

關於產品

Product Information

Now in its fourth edition, Research Methods for Leisure and Tourism has quickly become the ultimate reference text for both students undertaking academic research and practising managers. This book combines comprehensive coverage of a wide variety of qualitative and quantitative research methods with in-depth step-by step guidance through research software including Excel, SPSS and NVivo.

Product Identifiers

Publisher
Pearson Education, The Limited
ISBN-10
0273717502
ISBN-13
9780273717508
eBay Product ID (ePID)
108225527

Product Key Features

Book Title
Research Methods for Leisure and Tourism
Author
A. J. Veal
Format
Trade Paperback
Language
English
Features
Revised
Topic
Industries / Hospitality, Travel & Tourism, General
Publication Year
2011
Genre
Business & Economics, Sports & Recreation, Social Science
Number of Pages
592 Pages

Dimensions

Item Length
9.8in
Item Height
1.2in
Item Width
7.5in
Item Weight
39.8 Oz

Additional Product Features

Lc Classification Number
Gv14.5
Edition Description
Revised Edition
Edition Number
4
Table of Content
PART ONE - Preperation 1. Introduction to research: what, why and who? 2. Approaches to leisure, sport and tourism research 3. Starting out - research plans and proposals 4. Research ethics 5. The range of research methods 6. Reviewing the literature PART TWO - Data Collection 7. Secondary data sources 8. Observation 9. Qualitative data collection 10. Questionnaires - surveys, design and coding 11. Experimental methods 12. The Case Study method 13. Sampling PART THREE - Data Analysis 14. Analysing secondary data 15. Analysing qualitative data 16. Survey analysis 17. Statistical analysis PART FOUR - Communicating Results 18. Preparing a research report
Copyright Date
2011
Lccn
2011-002660
Dewey Decimal
790.072
Dewey Edition
22
Illustrated
Yes

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