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In the Plex : How Google Thinks, Works, and Shapes Our Lives, Paperback by Le...

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ISBN
9781416596592
Book Title
In the Plex : How Google Thinks, Works, and Shapes Our Lives
Item Length
8.4in
Publisher
Simon & Schuster
Publication Year
2021
Format
Trade Paperback
Language
English
Item Height
1.2in
Author
Steven Levy
Genre
Biography & Autobiography, Business & Economics
Topic
Industries / Computers & Information Technology, Economics / General, E-Commerce / General (See Also Computers / Electronic Commerce), Business
Item Width
5.5in
Item Weight
12.5 Oz
Number of Pages
464 Pages

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Product Information

"The most interesting book ever written about Google" ( The Washington Post ) delivers the inside story behind the most successful and admired technology company of our time, now updated with a new Afterword. Google is arguably the most important company in the world today, with such pervasive influence that its name is a verb. The company founded by two Stanford graduate students--Larry Page and Sergey Brin--has become a tech giant known the world over. Since starting with its search engine, Google has moved into mobile phones, computer operating systems, power utilities, self-driving cars, all while remaining the most powerful company in the advertising business. Granted unprecedented access to the company, Levy disclosed that the key to Google's success in all these businesses lay in its engineering mindset and adoption of certain internet values such as speed, openness, experimentation, and risk-taking. Levy discloses details behind Google's relationship with China, including how Brin disagreed with his colleagues on the China strategy--and why its social networking initiative failed; the first time Google tried chasing a successful competitor. He examines Google's rocky relationship with government regulators, particularly in the EU, and how it has responded when employees left the company for smaller, nimbler start-ups. In the Plex is the "most authoritative...and in many ways the most entertaining" (James Gleick, The New York Book Review ) account of Google to date and offers "an instructive primer on how the minds behind the world's most influential internet company function" (Richard Waters, The Wall Street Journal ).

Product Identifiers

Publisher
Simon & Schuster
ISBN-10
1416596593
ISBN-13
9781416596592
eBay Product ID (ePID)
23050392465

Product Key Features

Book Title
In the Plex : How Google Thinks, Works, and Shapes Our Lives
Author
Steven Levy
Format
Trade Paperback
Language
English
Topic
Industries / Computers & Information Technology, Economics / General, E-Commerce / General (See Also Computers / Electronic Commerce), Business
Publication Year
2021
Genre
Biography & Autobiography, Business & Economics
Number of Pages
464 Pages

Dimensions

Item Length
8.4in
Item Height
1.2in
Item Width
5.5in
Item Weight
12.5 Oz

Additional Product Features

Lc Classification Number
Hd9696.8.U64g6657
Dewey Decimal
338.7/6102504
Intended Audience
Trade
Dewey Edition
22

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