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Emerging Markets and the Future of the Bric Nations

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所在地：Aurora, Illinois, 美國
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Binding
Hardcover
Weight
1 lbs
Product Group
Book
IsTextBook
No
ISBN
9781783479757
Item Length
9.4in
Publisher
Elgar Publishing, Incorporated, Edward
Publication Year
2015
Type
Textbook
Format
Hardcover
Language
English
Item Height
0.7in
Author
Kelly Aceto
Genre
Business & Economics, Social Science
Topic
Developing & Emerging Countries, Development / Economic Development, Economic Conditions, International / General
Item Width
6.5in
Item Weight
15.6 Oz
Number of Pages
208 Pages

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Product Information

In 2008, it appeared that the BRIC nations' economies would continue to provide growth opportunities for businesses of all kinds. After a decade of unprecedented growth, however, Brazil, Russia, India, and China have unexpectedly slowed. In this innovative book, expert contributors diagnose and examine the factors that might be responsible for the changing trends in the BRIC and other emerging market economies and that may determine the future course of these economies and their prospects for sustained growth. This volume offers valuable insights into a wide range of issues pertaining to emerging economies that demand the attention of researchers and practitioners. In particular, contributors explore topics such as the importance of innovation, internationalization trends of emerging market firms, sustainability and social issues, market liberalization and entrepreneurship, consumer behavior and customer relations. Rigorous scholarly research, including empirical work, and perspectives from emerging markets make this an essential resource for doctoral students, business academics and executives, and politicians and policy makers involved in developing nations and their economies.

Product Identifiers

Publisher
Elgar Publishing, Incorporated, Edward
ISBN-10
1783479752
ISBN-13
9781783479757
eBay Product ID (ePID)
221496750

Product Key Features

Author
Kelly Aceto
Format
Hardcover
Language
English
Topic
Developing & Emerging Countries, Development / Economic Development, Economic Conditions, International / General
Publication Year
2015
Type
Textbook
Genre
Business & Economics, Social Science
Number of Pages
208 Pages

Dimensions

Item Length
9.4in
Item Height
0.7in
Item Width
6.5in
Item Weight
15.6 Oz

Additional Product Features

Lc Classification Number
Hc59.7
Reviews
'The role of BRIC countries in the world's economy will continue to grow despite temporary setbacks. Kedia and Aceto's edited collection of chapters sheds important light on marketing in these countries, the rise of emerging market multinationals, entrepreneurship, and environmental sustainability. Useful reading for all who seek to better understand these countries.'
Publication Name
Emerging Markets and the Future of the Bric Nations
Table of Content
Contents: PrefacePART I ECONOMIC GROWTH AND INTERNATIONALIZATION 1. Forging Ahead with Innovation: The Importance of Institutions and Factor Markets to the Continued Development of the BRICSBen L. Kedia, Rama Krishna Reddy, and Tsvetomira V. Bilgili2. Internationalization of Firms from Emerging Markets: Summary of Findings Based on Three Meta-AnalysesAhmet H. KircaPART II SOCIAL CONTEXT AND ENVIRONMENTAL SUSTAINABILITY3. Sustainability in the BRICS and Beyond: An Examination of the Sustainability Society IndexMark Peterson and Melissa Bishop4. Environmental Sustainability as Competitive Driver in Emerging MarketsRahul Mitra5. Gender Balance and Economic Outcomes in Russia, India and ChinaPrabir C. BhattacharyaPART III LIBERALIZATION AND ENTREPRENEURSHIP6. Liberalization of the Electricity Market in Russia - the Tool of the Growing Democracy or Dictatorship?Irina Naoumova7. Startup Development, Investments, and Growth BarriersMargarita ZobninaPART IV MARKETING IN EMERGING MARKETS8. Forging Global B2B Relationships through Effective CommunicationSandra S. Graça9. The Demonstration Effect of Consumption across Cities in China: Evidence from the Automobile MarketYiping Song, Chenxi Li, and Joseph Pancras10. Customer Orientation in Emerging Markets: Concepts and Empirical TestsAlexander G. Rozhkov, Maria M. Smirnova, and Vera A. RebiazinaIndex
Copyright Date
2015
Lccn
2015-943011
Dewey Decimal
330.91724
Intended Audience
Scholarly & Professional
Series
New Horizons in International Business Ser.
Dewey Edition
23
Illustrated
Yes

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