第 1/1 張圖片
Entrepreneursh
狀況：
“Slight Creasing To Spine and Wear To Edges Of Pages”
安心購物
物品細節
- 物品狀況
- 良好
- 賣家備註
- “Slight Creasing To Spine and Wear To Edges Of Pages”
- Book Title
- Entrepreneurship Marketing By Sonny Nw*nkwo
- ISBN
- 9780415573764
- Publication Year
- 2010
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Entrepreneurship Marketing: Principles and Practice of Sme Marketing
- Item Height
- 246mm
- Publisher
- Taylor & Francis Ltd
- Item Width
- 174mm
- Subject
- Management
- Item Weight
- 862g
- Number of Pages
- 458 Pages
關於產品
Product Information
Small and medium-sized enterprises (SMEs) dominate the market in terms of sheer number of organizations. Their role in the business world is difficult to overstate. Despite this, there is a high failure rate among smaller organizations, which can be explained to a significant degree by a lack of marketing understanding in this sector. Introducing the importance of marketing to entrepreneurial firms this book guides the student through the fundamentals of marketing within the SME context, providing a more value-added learning experience than your standard marketing run-through. The authors deal directly with people issues (i.e. everyday entrepreneurial marketing interactions) to prepare students for the dragon's den of entrepreneurialism. This new and lively textbook provides a fresh and unfettered approach for marketing students who require a more real-world understanding of the impact of their discipline on entrepreneurial firms. The growing student body involved with studying entrepreneurship will also benefit from the customer insight offered by this approach.
Product Identifiers
Publisher
Taylor & Francis Ltd
ISBN-13
9780415573764
eBay Product ID (ePID)
106525084
Product Key Features
Publication Name
Entrepreneurship Marketing: Principles and Practice of Sme Marketing
Format
Paperback
Language
English
Subject
Management
Publication Year
2010
Type
Textbook
Number of Pages
458 Pages
Dimensions
Item Height
246mm
Item Width
174mm
Item Weight
862g
Additional Product Features
Editor
Sonny Nwankwo, Ayantunji Gbadamosi
Country/Region of Manufacture
United Kingdom
賣家提供的物品說明
商業賣家資料
增值稅識別編號：
- GB 724498118
運費與處理費
物品無法運送到美國
物品所在地：
South East, 英國
運送地點
全球
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中國, 也門, 俄羅斯聯邦, 利比亞, 加拿大, 南非, 墨西哥, 奧地利, 巴西, 德國, 愛爾蘭, 烏克蘭, 瑙魯, 瑞士, 索馬里, 美國, 英國, 阿富汗, 阿根廷
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物品編號 386562332726 的銷售稅
物品編號 386562332726 的銷售稅
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賣家信用評價 （225,112）
a***b (931)- 買家留下的信用評價。
過去 1 個月
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Arrived in A1 condition. Looking forward to reading this.
0***c (537)- 買家留下的信用評價。
過去 1 個月
購買已獲認證
OK, sometimes an order is a little unusual. Delivery address is a rural location on the far side of the world in Australia and there was a good chance the book would sit in the letterbox for several weeks if I wasn't there when it arrived, so I asked for the book to be well sealed in a plastic bag. IT **WAS** WELL SEALED IN A PLASTIC BAG exactly as I needed. Happy customer!