第 1/1 張圖片
Marketing Insights and Outrages By Drayton Bird
狀況：
“Slight Creasing To Spine and Wear To Edges Of Pages”
安心購物
物品細節
- 物品狀況
- 良好
- 賣家備註
- “Slight Creasing To Spine and Wear To Edges Of Pages”
- UPC
- 9780749432157
- Publication Year
- 2000
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Book Title
- Marketing Insights and Outrages
- Item Height
- 234mm
- Publisher
- Kogan Page Ltd
- Topic
- Marketing, Business
- Item Width
- 155mm
- Item Weight
- 427g
- Number of Pages
- 192 Pages
關於產品
Product Information
For many years Drayton Bird has been both delighting and infuriating readers of Marketing magazine with his insightful and often outrageous pieces. Marketing Insights and Outrages is a collection of the best of these and represents Bird's renowned ability to entertain while educating his readers. But Bird is not just some hack pontificating on the vagaries of the marketing industry - he is one of its most successful and practised masters. He is the man of whom David Ogilvy said, 'Drayton Bird knows more about direct marketing than anyone in the world'. You'll find it easy to be seduced by Bird's witty and irreverent observations, but don't be fooled - this man has a serious mission. We may laugh along with him at his hilarious descriptions of marketing missteps and lunacies, but his razor-sharp observations make for sound lessons to be learnt by any marketer. You may choose to dip into Marketing Insights and Outrages purely for its entertainment value, but be warned: you'll be provoked and, above all, impressed by Bird's unrivalled know-how.
Product Identifiers
Publisher
Kogan Page Ltd
ISBN-13
9780749432157
eBay Product ID (ePID)
96848883
Product Key Features
Book Title
Marketing Insights and Outrages
Format
Paperback
Language
English
Topic
Marketing, Business
Publication Year
2000
Type
Textbook
Number of Pages
192 Pages
Dimensions
Item Height
234mm
Item Width
155mm
Item Weight
427g
Additional Product Features
Country/Region of Manufacture
United Kingdom
賣家提供的物品說明
商業賣家資料
增值稅識別編號：
- GB 724498118
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South East, 英國
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物品編號 386808204063 的銷售稅
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賣家信用評價 （225,112）
a***b (931)- 買家留下的信用評價。
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Arrived in A1 condition. Looking forward to reading this.
0***c (537)- 買家留下的信用評價。
過去 1 個月
購買已獲認證
OK, sometimes an order is a little unusual. Delivery address is a rural location on the far side of the world in Australia and there was a good chance the book would sit in the letterbox for several weeks if I wasn't there when it arrived, so I asked for the book to be well sealed in a plastic bag. IT **WAS** WELL SEALED IN A PLASTIC BAG exactly as I needed. Happy customer!