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Essentials of Entrepreneurship and Small Business Management , Student Value...

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Level
Business
ISBN
9780133930382
Subject Area
Business & Economics
Publication Name
Essentials of Entrepreneurship and Small Business Management , Student Value Edition
Item Length
10.9 in
Publisher
Pearson Education
Subject
Entrepreneurship, Small Business
Publication Year
2019
Type
Textbook
Format
Ringbound
Language
English
Item Height
1.3 in
Author
Jeffrey R. Cornwall, Norman M. Scarborough
Item Width
8.6 in
Item Weight
50.3 Oz
Number of Pages
720 Pages

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Product Information

For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management. The Foundation to Building a Successful Small Business Taking a practical, hands-on approach to entrepreneurship, this text equips students with the tools and critical thinking skills they need to position themselves for enduring small business success. Now in its Eighth Edition , Essentials of Entrepreneurship and Small Business Management teaches students how to successfully launch and manage a small business with staying power. By dissecting case studies, examining successes and failures in the context of the market, and observing the tactics used by today's most successful small business ventures, a diverse set of students can develop potent business acumen in the classroom. These skills give them a unique advantage in a hotly competitive environment, transforming their passion, creativity, and ambition into the force that drives the world's economy. Essentials of Entrepreneurship and Small Business Management contains a multitude of student- and instructor-friendly features, almost all of which have been updated in this new edition. NOTE: You are purchasing a standalone product; MyEntrepreneurshipLab does not come packaged with this content. If you would like to purchase both the physical text and MyEntrepreneurshipLab search for: 0134422538 / 9780134422534 Essentials of Entrepreneurship and Small Business Management Plus MyEntrepreneurshipLab with Pearson eText -- Access Card Package Package consists of: 0133849627 / 9780133849622 Essentials of Entrepreneurship and Small Business Management 0133974200 / 9780133974201 MyEntrepreneurshipLab with Pearson eText -- Access Card -- for Essentials of Entrepreneurship and Small Business Management

Product Identifiers

Publisher
Pearson Education
ISBN-10
0133930386
ISBN-13
9780133930382
eBay Product ID (ePID)
215338170

Product Key Features

Author
Jeffrey R. Cornwall, Norman M. Scarborough
Publication Name
Essentials of Entrepreneurship and Small Business Management , Student Value Edition
Format
Ringbound
Language
English
Subject
Entrepreneurship, Small Business
Publication Year
2019
Type
Textbook
Subject Area
Business & Economics
Number of Pages
720 Pages

Dimensions

Item Length
10.9 in
Item Height
1.3 in
Item Width
8.6 in
Item Weight
50.3 Oz

Additional Product Features

Edition Number
8
Copyright Date
2016
Target Audience
College Audience

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